Scroll down for detailed episode notes and quick access timings
In this episode you’ll learn:
- How Mike takes massive action
- 3 tips on how to break a market
- Mike’s 3 secrets to great copywriting
And…
- Tips for starting out with entrepreneurial endeavours
- Mike’s thoughts on how much risk to take
- When (not) to give up
- The two faces of addiction
From poet to entrepreneur to copywriter, Mike Giannulis, is somebody who takes bold, creative action with his ideas.
In this full length interview, Mike shares his best tips on how to succeed in life and business by embracing failure and taking action.
Mike’s commitment to action has seen him deal with a stutter and lose over 100Kgs (250lbs) in weight which has saved his life.
(By the way – he was on a global reality TV show where he successfully lost weight only to put it all back on again after the series had finished…hear what he did next…)
Mike also reveals the two things you need to consider to succeed in creating and scaling a new idea or venture
Hear how he is successfully growing an enterprise today, using his creative talents, towards making $25 million dollars in revenue.
And why not to invest in dairy goats.
Items mentioned in this episode (quick access):
[01:29] Introducing Mike Giannulis
[02:43] How Mike got into copywriting.
[05:24] Mike’s 3 secrets to great copywriting.
[08:17] Why Mike finds it hard to sell his own stuff.
[10:45] Amazon prime members.
[11:24] Three tips on how to break a market.
[12:32] What your competitors will tell you.
Writing poetry and buying goats
[13:50] What Mike learned from his earlier experiences.
[14:48] Early entrepreneurial experiences.
[15:36] Mike’s Mom.
[18:15] When Mike started a dairy goat farm…
[19:52] What happened when the government pulled Mike’s funding.
What to do when starting out
[21:30] Tips for starting out with entrepreneurial endeavours.
[22:46] Mike’s thoughts on how much risk to take.
[25:48] When to give up.
[28:30] Maintaining motivation.
How to grow
[29:23] How to scale: M.O.P.S.
[32:14] The two things you need to succeed in creating a business.
[34:24] Mike shares how he has overcome a stutter.
[37:06] Mike reveals how he has tackled his weight challenges.
[38:00] How Mike lost weight when he kept putting it back on.
Finding your own path
[38:22] Addiction.
[41:00] The importance of following your own path.
[43:51] How Mike got to the gym.
[45:58] What advice Mike would shared with his younger self.
[48:03] Why it is important to take time out to reflect.
[49:45] What Mike is grateful for.
[51:22] What’s next for Mike.
[52:23] Where you can learn more about Mike.
Links and Resources:
Quotes from this episode (click to tweet:):
- “There’s a lot more people buying than ever before”
- “Most people – they don’t fail – they give up too soon”
- “It’s the passion that’s going to carry you through”
- “You’ve got to take the things you really enjoy and do more of those things”
- “You scale by thinking about your business as a scale”
- “I went that route because I didn’t care anymore about what people thought”
- “Don’t view failure as failure…don’t try to internalise external events”
- “Life rewards those who take action not those who take notes”
- “Until you take action – you really haven’t done anything”
- “Addiction has two sides…chaos..and control”
If you enjoyed this podcast, you’ll also like:
- ICP 188 How To Take Action Today (Even If You Don’t Feel Like It)
- ICP 102 Ask, Act and Adjust: A 3-Step Formula For Reducing Creative Anxiety and Getting Your Ideas Into Action (with Jonathan Tilley)
- ICP 060 Four Simple Steps To Taking Meaningful Action (with Rob Young)
Thanks for listening
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Enjoy the show!