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In this episode you’ll learn:
- How location is often an excuse when starting your creative business
- How American and European start-ups differ
- How Espree’s free podcast saves entrepreneurs from expensive experiences
We Are L.A. Tech podcast host and panel moderator, Espree Devora, knows how to feel fear and to keep move forward despite.
In this episode, part two of our chat, Espree reflects on the terrifying experiences she has had, as a creative entrepreneur, and how they have become her superpowers.
Espree shares her unique view on the cultural differences between American and European start-ups as well as revealing why she believes changing locations, as a start-up, is just an excuse.
You’ll learn about the conflicts Espree has had, seeing herself as an Entrepreneur, needing to make a profit and looking for sponsorship, whilst striving to deliver an exceptional community calendar, job board and podcast.
“I had so many painful experiences as an entrepreneur…and magical.” – Espree Devora
Items mentioned in this episode (quick access):
[0:00:42] Rob introduces this episode reflecting part one with Espree.
[0:02:15] Part 2. Rob asks Espree what the most exciting aspect of her creative work is.
[0:02:23] What disappoints Espree about start-ups.
The importance of just starting
[0:04:11] Aisha Tyler. Girl on Guy podcast.
[0:04:46] The one advantage L.A. has over other places for start-up. What the We Are L.A. Tech podcast aims to achieve.
[0:06:15] Jason Fried and 37 Signals.
[0:06:25] Dribbble.
Location, location, location
[0:07:00] The contrast between European and American start-up culture.
[0:07:47] What Espree likes about European entrepreneurs and start-up companies.
[0:08:49] The challenges for start-ups in Europe.
[0:09:26] Being entrepreneurial in The Netherlands.
[0:09:45] ‘Go big or go home’ culture in America. Being on the cover of a magazine.
The terrifying reality of being an entrepreneur
[0:10:24] Espree describes why the reality of being an entrepreneur has been terrifying for her so far.
[0:10:48] The reason We Are L.A. Tech is agnostic and follows a tourist office concept.
[0:12:10] The disagreement Espree had with her business partner about running a non-profit. Why Espree doesn’t label herself as an entrepreneur.
[0:12:55] Profit to keep going. Why Espree created a job board.
[0:13:12] Espree’s post, Here I am Naked, Fan Funding.
Here I am naked, fan funding
[0:13:20] Patreon.
[0:13:37] Reaching sponsors and talking to investors. Burning man.
[0:14:39] Rob asks Espree about community.
[0:15:15] Another painful experience for Espree when she was raising money for a company.
[0:16:00] Why Espree set up We Are L.A. tech to save entrepreneurs $10k per episode and from painful, expensive experiences.
Build it yourself
[0:16:48] A ‘terrible decision’ Espree made early on as an entrepreneur. Interviewing an attorney for the first episode of her podcast, We Are L.A. Tech.
[0:18:45] Rob and Espree discuss how listeners outside of L.A. can benefit from the We Are L.A. Tech podcast.
[0:19:22] The debate Espree had with a software developer in her second episode.
[0:20:40] How each episode of her podcast is intended to protect a young Espree.
[0:21:13] The one piece of advice Espree would give to her younger self.
[0:21:43] How all of her painful experiences as an entrepreneur have become Espree’s super-powers.
“Every single painful moment I have had is now my superpower.” – Espree Devora
Painful experiences are superpowers
[0:22:10] #2 in iTunes. Santa Monica Daily Press.
[0:22:30] How the choices we make lead to the results we receive.
[0:23:33] Rob asks Espree what she enjoys most about her life and work right now. What terrifies and scares her.
[0:24:31] What Espree misses and what else she would like to achieve.
[0:24:55] Rob asks Espree what’s inspired her in the last 7 days.
“If I followed instructions… how could I create anything new?” – Johnny B. Traveling
Fight the fear, for fantasies simply happen
[0:26:27] Espree discusses what she’s working on right now and where anyone can connect with her.
[0:26:57] What Espree believes.
[0:27:40] Why a younger Espree doubted herself.
“Fantasies can’t be planned – they simply happen…” – Espree Devora
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People mentioned in this episode:
Links and Resources:
- We Are L.A. Tech
- We Are L.A. Tech podcast on iTunes
- Become a We Are L.A. Tech patron on Patreon
- Here I am Naked, Fan Funding blog post by Espree
- 37 Signals
- Girl on Guy podcast
- Dribbble
- Burning Man
- Santa Monica Daily Press
- New Media Europe 2015*
If you enjoyed this podcast, you’ll also like:
- Espree Devora (Part One)
- Espree Devora on Finding Purpose From Your Passions
- Becoming The Powerful Creative Giant They Knew You Were
- The Power of Solitude In Our Hyper-connected World
- How To Deal With Social Media Overwhelm and Blogging For Business
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